Marketing & Sales
Royco Hotels expertise in Marketing and Sales will ensure your property is a leader in the Hospitality Industry. Your marketing plan is your management and sales teams map to success. Our 1, 2 and 5 year marketing and sales plans are strategically created for each individual property to ensure ROI objectives are consistently met and revenue goals are achieved.
Marketing and Sales services include
- Key market segment research and analysis which includes competitive.
- market segments, demographics, location and need for services.
- Customized 1, 2 and 5 year strategic marketing plans and budgets.
- Brand and image placement.
- Media buys including print, television, radio, indoor/outdoor signage and direct mail.
- Web site and production and strategic placement.
- Tradeshow and Conference support and attendance.
- Tourism, Travel & Hospitality Association placement and participation.
- Sales targets, quotas and goal structures.
- Monthly reviews to ensure properties are capitalizing on all marketing opportunities available to them.
- Training and continuing education programs.
- Business to Business programs and promotions.
- On line client support program.
In order to market to the masses and produce exceptional results we fully understand that to you need the best in personalities that exude experience, drive and dedication to follow through with your marketing services.
Our sales and marketing team understands that the hospitality industry is a people driven market, they understand the value of creating and sustaining long term relationships. With this in mind, you can be assured that not only will Royco Hotels produce results but they will also build solid and dedicated relationships, creating the desired reputation you deserve.